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Nova · Product Dashboard
non-pika
all
3d
7d
14d
30d
🌙
Core Funnel
Feb 27+ · invite → agent → iMessage → reply · non-pika users
Redeemed Invite
2,340
baseline
Created Agent
379
16.2%
iMsg Connected
234
61.7% of agents
Agent 1st Msg
183
78.2% of connected
User Replied
115
62.8% of messaged
Funnel Conversion Rates — Daily Trend
by invite cohort day · recent days undercount (pipeline lag)
New Agents Today
—
DAA Yesterday ⓘ
—
— / 500 goal
—%
WAA (rolling 7d)
—
agents active in last 7d
Onboarding Rate (7d avg)
—
% of new agents who finish onboarding
AI Cost Today
—
Daily New Agents
non-pika users
Daily Active Agents
agents with ≥1 conversation
Weekly Active Agents (rolling 7d)
agents active in any trailing 7-day window
AI Generation Cost
USD/day · chat (user-triggered) + infra (heartbeat/memory)
AI Cost by Channel (30d)
total generation spend split by source
Onboarding Rate %
% of new external agents completing onboarding · by cohort day
New Agents vs Onboarded
daily cohort: created vs completed onboarding · external users
Avg AI Cost per Agent / Day
per active agent/day · external vs pika team · dual Y axis
Top 20 Users
external users · by $usd cost · follows global date range
#
Agent
User UUID
Phone
Country
Msgs ⓘ
Top Ch
Joined
Last Seen
Cost (30d)
New Users (joined this period)
external users · joined within window · ranked by $usd cost
#
Agent
User UUID
Phone
Country
Msgs ⓘ
Top Ch
Joined
Last Seen
Cost (30d)
Top iMessage Users
primary channel · external only · 30d
#
Agent
Phone
Country
Msgs
Last Seen
Cost (30d)
Profile
No iMessage users in this window
Insights
auto-generated · PM+DS ·
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Nova · Product Dashboard